Marketing + Branding

Resources for developing a brand for your side project and releasing it out into the wild.
Tools
Analytics Tools & Solutions for Your Business - Google Analytics
Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists, and more.
marketingplatform.google.com
User analytics tool for projects involving websites. 
Your marketing universe—all in one place | Mailchimp
Everything you need to market smarter and grow faster.
mailchimp.com
Great for marketing newsletters, curating weekly content through email.
Social Media Marketing & Management Dashboard - Hootsuite
Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.
hootsuite.com
Share content through all major channels.
Product Hunt – The best new products in tech.
Product Hunt is a curation of the best new products, every day. Discover the latest mobile apps, websites, and technology products that everyone's talking about.
www.producthunt.com
Find out the best new products and resources. + submit your launched project!
Content Marketing Stack
A curated directory of content marketing resources & tutorials.
www.contentmarketingstack.co
Content
Mother Design — Work
www.motherdesign.com
Awesome branding agency.
Work — Browse by type of client — Pentagram
View our work, which spans visual identities, architecture, interiors, products, publications, posters, books, exhibitions, websites and digital installations.
www.pentagram.com
Another super cool branding agency.
Our Work — Postlight — Digital Product Studio
Every product Postlight builds is driven by our commitment to quality code and beautiful user experiences.
postlight.com
Too many cool branding agencies.
Ueno.
Ueno is a full service creative agency, busy designing and building beautiful products, brands, and experiences.
ueno.co
Ok, last one.
Work by IDEO
A selection of our recent case studies.
www.ideo.com
Our favorite source of everything design thinking.  
Landor | Brand consulting and design
A global leader in brand consulting and design, Landor helps clients create brand-led growth.
landor.com
UnderConsideration LLC
A graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX.
underconsideration.com
FutureBrand | Brand Strategy, Design and Experience
FutureBrand is a global brand consultancy. We future-proof brands so businesses grow even when times change.
www.futurebrand.com
Intercom on Marketing | A Marketing Book For Startups
There are a thousand theories, practices, techniques and growth hacks for marketing your product. But which ones matter to startups? This marketing book will show you how to build your brand and sell more products in an authentic way.
www.intercom.com
Learn about marketing from top experts.
Data and the Modern CMO | Mixpanel
Stories from Marketing leaders using data to build innovative customer experiences and driving forward massive businesses.
mixpanel.com
Learn about marketing from top experts.
​
Resources - Previous
Cornell Resources
Next - Resources
Product + Business
Last updated -6